Monitoring and measuring the results of an RDC initiative is all too often an over-looked and under-valued part of the implementation process. It is, however, a crucial piece to understanding your program’s current success and determining new or improved ways to ensure the program continues…

Last week I wrote a post about promoting your business RDC programs. If you haven’t had a chance to read it, you can find it here.  As promised I’m following up today with ideas for promoting your consumer RDC programs. One thing you’ll notice about the…

In my last posts in this series, I didn’t distinguish between strategies for merchant RDC or consumer RDC. However, when planning your RDC promotion activities, the approach you take will depend on the solution you are offering. Today I’m posting my top 10 strategies for…

“It’s important to recognize that new products will only be as successful as the managers and front-line employees who sell and service them”. -Teresa Tschida, Gallup Business Journal An obvious, but oft overlooked fact – having a well-trained and motivated staff is integral to a…

With the growing media attention around remote deposit capture (RDC) you might assume the product sells itself. However, as with all new products, a market plan is critical to the economic success of your RDC initiative. It is the blueprint for how you plan to…

Call me sentimental, but it is after all Valentine’s Day, which has me thinking about sweet things. Sweet is a word that speaks volumes, and not just about food. So, here’s a sweet idea for shaking free of the winter doldrums and jumpstarting customer engagement:…

Imagine a dealership where no one knows how to drive. It’s a ridiculous thought, of course. After all, how can someone sell a car without understanding the value proposition it offers? The same is true for RDC. For a financial institution to succeed in offering…

Remote deposit capture is poised for significant growth in large part because of explosive growth in smart phone adoption. Indeed, smart phones have given RDC a cool factor that surpasses anything we’ve ever before seen in financial services; even ATMs. Yet, despite many banks offering…